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Kobelco Cranes Co., Ltd. announces its financial results
for the first half of fiscal 2004, ended September 30, 2004.
General Market Conditions
The overseas crane markets continued to be strong in the
first-half period. Demand was robust in Europe and North America,
while in Southeast Asia the market recovered sharply. Demand
also expanded in the Middle East. The crane market in China,
which has been rising sharply in recent years, continued to
be strong owing to active construction of power plants and
other projects.
In Japan, demand has been on a recovery path owing to higher
sales of new cranes as exports of used equipment reduced the
number of machines in Japan. Replacement sales were one of
the other factors that powered the upswing in demand. Furthermore,
the global crane market in general has been on an expansion
trend.
In April 2004, the crane business became independent from
Kobelco Construction Machinery Co., Ltd. and was launched
as Kobelco Cranes Co., Ltd. Owing to favorable growth in the
world crane market, Kobelco was able to achieve a large increase
in sales volume from all major domestic and overseas markets.
As well, it worked to further promote global growth and strengthen
its business base by increasing profitability.
Kobelco Crane's Results
In the first-half of the fiscal year ended September 30,
2004, Kobelco Cranes sold a total of 170 new machines, up
about 30% from the 130 units sold in the same period last
year. North America, Europe and China in particular showed
a strong upswing in sales volume, largely contributing to
profits. Overseas sales of crawler cranes as a percentage
of total sales rose 70%, up from 30% in the first half of
fiscal 2003.
As a result, the crane business made its first profit as
Kobelco Crane in the half-year period, despite higher material
costs, mainly steel, and other factors that decreased profitability.
Consolidated net sales reached 17.6 billion yen, with domestic
sales comprising 8.1 billion yen and overseas sales 9.5 billion
yen. Operating income was 422 million yen, pretax ordinary
income was 370 million yen, and net income was 148 million
yen.
Consolidated Financial Results in First-Half FY2004
| (in millions of yen) |
FY2004 First Half |
| Net sales |
17,590 |
| Operating income |
422 |
| Ordinary income* |
370 |
| Net income |
148 |
Notes:
Sales of the crane business in first-half FY2003 were 11.2
billion yen.
* Ordinary income, also known as pretax recurring profit,
is pretax income before extraordinary gains and losses.
First-Half FY2004: Review by Geographical Area
Overseas (excluding China)
In the growing overseas market, Kobelco Cranes expanded its marketing areas and sales channels in Europe and North America; began supplying Manitowoc with OEM cranes; and opened offices in anticipation of further global growth.
In Europe, the sales volume of new cranes went up considerably, owing to orders received after aggressively marketing at Germany's BAUMA exhibition and expanding the marketing regions to Central and Southern Europe. Securing steady sales volume enabled Kobelco Crane to maximize the benefits of its alliance through improved productivity and more efficient product development.
In addition, Kobelco opened an office in Dubai, United Arab Emirates, to strengthen marketing and services and in anticipation of rising future demand. Demand increased in the Middle East with the reconstruction of Iraq and rise in oil projects. The market for used cranes was also strong in Southeast Asia.
In the North American market, crane shipments rose sharply. In addition to Kobelco's own distribution network, the OEM supply to Manitowoc contributed to higher sales volume.
China
Although China's government controls to tighten its financial
policies led to abrupt market changes, crane demand was firm
owing to active infrastructure investments for power generation
projects. Kobelco was able to increase its sales volume considerably.
Aiming to further strengthen its business foundation in the
future, Kobelco carried out the following activities:
* Opened the Shanghai Office in August to strengthen marketing
and services.
* Marketed to local rental companies, in addition to the power
generation industry.
* Conducted periodic surveys to better determine user needs.
* Expand service centers to further improve customer services.
Japan
In the new crawler crane market, total crane demand climbed
to over 100 units, the first time in five years and up 12%
from the same period last year. Overall demand for rough terrain
cranes steadily increased, up 13% from a year earlier. To
strengthen its wheel crane business, Kobelco is planning to
sell all terrain cranes in the Japanese market under OEM manufacture
by Grove of Germany.
With regard to production, Kobelco made strong efforts to
combine production lines and raise production efficiency in
response to the strong demand for cranes in the domestic and
overseas markets and increased orders.
In the stock business, profitability also increased owing
to improving parts supply and services to a wider customer
base.
In response to higher material costs, Kobelco increased the
sales prices of its cranes in the domestic and overseas markets
to further raise profits.
Outlook for Fiscal 2004
World crane demand is expected to be firm in the second half of the fiscal year. However, a cause of concern is the stronger downward pressure on profits due to higher steel and other material costs.
In this difficult environment, Kobelco Cranes is implementing a number of steps to improve profitability:
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Further expand sales of rough terrain cranes in Japan
and overseas. Actively develop overseas markets.
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Promote the development of global models and introduce
all terrain cranes into the Japanese market.
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Further strengthen the business base in China. |
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Increase profits through collaboration with Manitowoc |
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Improve services and distribution in the stock business |
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Reduce costs and increase product prices to offset higher
material costs. |
As a result of these measures, Kobelco anticipates turning a profit in fiscal 2004, the first year of operation as Kobelco Cranes.
Consolidated Financial Results for FY2004
| (in millions of yen) |
FY2004 |
| Net sales |
33,500 |
| Operating income |
1000 |
| Ordinary income* |
900 |
| Net income |
500 |
Note: Sales of the crane business in FY2003 ere 24.8 billion yen.
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